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89 posts tagged xs
An introduction to social business
Social business is the buzzword of the day.
Instead of focusing on the idea that businesses are social, businesses have to focus on the fact that their customers are social.
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Instagram - from 27 million, to Android to “the moon”
The SXSW Rabbits went to hear Instagram co-founders Mike Krieger and Kevin Systrom take part in a Q&A session with Techcrunch’s Alexia Tsotsis.
The up-shot is, if your brand isn’t on Instagram now, it needs to be.
Here were the key points:
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Texas Shaped Rabbits
We’re back in Texas, here for the 2012 South By Southwest Interactive festival, the leading and largest conference for our industry.
Activity at SXSW sets the agenda for the upcoming year highlighting emerging trends, technologies and innovative uses of social.
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Instagram - 26 million users and counting
How many users does Instagram have? According to research done using Instagram’s API, the answer is 26 million.
This comes from Rabbit Dirk who loves both stats and Instagram, and so wanted to find out, posting the results on his blog.
What’s the significance of that?
It shows Instagram grew by over ten million since Christmas and has now passed Foursquare (on 22 million) as the world’s biggest international mobile social network.
The story has since hit the major social media news sites, including Mashable and The NextWeb.
Check out Dirk’s blog and the article on The Next Web, the first major news site to run with it, after Dirk alerted them to the story.
Pages: mission control for your company on Facebook
February 29 will be remembered as more than just a leap year in 2012, it was also the day Facebook switched on Timeline for brands.
Following the trickled success of Timeline for personal profiles, Facebook has given page admins the option to upgrade their page to embrace Timeline and give their brand a fuller profile on Facebook.
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Rabbit award success for 2012
Congratulations to the bmibaby team for picking up the innovation in travel and leisure award from econsultancy last night!
This is the result of the on-going myeurope Instagram campaign, which has seen 25,000+ pieces of user generated content being uploaded.
This is a phenomenal response rate for an online campaign, especially for one where users actively have to participate by creating, uploading and tagging an image.
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Rabbit host #smwldn event: #smwart
On Wednesday 15 February, we were privileged enough to play host to a London Social Media Week event here at the warren.
The purpose of the session – chaired by Hassan Mirza - was to discuss the various ways artists can use social media to promote themselves, involve people in their projects and even refine their creative processes.
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Rabbits #FTW in 2012
Some superb news to round off the week, Rabbit campaigns have been short-listed three times for the Revolution Awards - best travel campaign (bmibaby), best use of online PR (bmibaby) and best use of social media (Gatwick).
