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The Rabbit Feed on social media influence

The Rabbit Feed on social media influence

The concept of the influencer is core to social media marketing.  

This is the idea that individuals on social networks, many with a reach stretching into the tens or hundreds of thousands, can shape brand perceptions for better or worse.   

But at the same time, brands want to know:  Who is an influencer, and prove to me that influencer A is more important than influencer B?

Enter influencer scoring systems like Klout, PeerIndex and Kred, which we look at in this edition of the Rabbit Feed.  In addition to viewing it above, you can also download it from our Issuu and Scribd pages.  

Missed our previous Rabbit Feeds on Instagram and food social networks?  You’ll find them here and here.

Notes

  1. brideylipscombe reblogged this from rabbitagency
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